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Describe why Starbucks wanted to enter India through a joint venture. Specifically, what benefits did Starbucks and the Tata Group both gain by partnering with
Describe why Starbucks wanted to enter India through a joint venture. Specifically, what benefits did Starbucks and the Tata Group both gain by partnering with one another? What synergies were present?
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Fundamentals Of Contract And Commercial Management
Authors: Van Haren
1st Edition
9087537123, 978-9087537128
