Despite all the significant benefits that arise out of the practice of Marketing, it remains a human activity. Marketing has flaws which have been highly publicised in recent times. Discuss the social criticisms of marketing that Hungry Lion should be cognisant of. Your answer should include the impact of those criticisms on the operations of Hungry Lion

Current liabilities 290 000 Accounts payable 240 000 Dividends payable 40 000 Income tax payable 10 000 Total equity and liabilities 2 230 000 Note: Dividends paid and recommended during 2019 amounted to R60 000. All purchases and sales of inventories are on credit. 120 000 54 000 50 000 16 000 1910 000 QUESTION 4 (20) REQUIRED 4.1 Use the information from Question 3 to calculate the following ratios for 2019 (answers expressed to two decimal places): 4.1.1 Inventory turnover 4.1.2 Interest cover 4.1.3 Net profit margin 4.1.4 Return on equity 4.1.5 Earnings per share 4.1.6 Dividends per share 4.1.7 Acid test ratio 4.1.8 Debt to assets 4.2 Refer to the ratios calculated in question 4.1 and answer the following questions: 4.2.1 Will the shareholders be satisfied with their return on investment? Explain. 4.2.2 Will the company be able to pay its short-term debts if inventories are not sold? Why? PROGRAMME HANDBOOK: JANUARY 2020 INTAKE Current liabilities 290 000 Accounts payable 240 000 Dividends payable 40 000 Income tax payable 10 000 Total equity and liabilities 2 230 000 Note: Dividends paid and recommended during 2019 amounted to R60 000. All purchases and sales of inventories are on credit. 120 000 54 000 50 000 16 000 1910 000 QUESTION 4 (20) REQUIRED 4.1 Use the information from Question 3 to calculate the following ratios for 2019 (answers expressed to two decimal places): 4.1.1 Inventory turnover 4.1.2 Interest cover 4.1.3 Net profit margin 4.1.4 Return on equity 4.1.5 Earnings per share 4.1.6 Dividends per share 4.1.7 Acid test ratio 4.1.8 Debt to assets 4.2 Refer to the ratios calculated in question 4.1 and answer the following questions: 4.2.1 Will the shareholders be satisfied with their return on investment? Explain. 4.2.2 Will the company be able to pay its short-term debts if inventories are not sold? Why? PROGRAMME HANDBOOK: JANUARY 2020 INTAKE