1. Detail the evolution of this industry over the past 40 years through the various industrial structures (pure competition, monopolistic competition, oligopoly, monopoly) that it has experienced. Hint: A timeline with brief statements will save space and time.
2. What are some of the most significant changes in the demand for and in the supply (think cost) of this product that motivated some of the most significant changes in the industry's structure? Provide examples from specific points in time.
3. What is the structure of the industry now, and what does that suggest for pricing and margins going forward?
4. What factor or feature do you think will determine which of the firms now in the industry will grow and be most successful over the next 5 years?
5. What factor or feature of YOUR industry ( food & beverage industry) do you think will determine whether your firm grows and succeeds over the next 5 years?