Question
Determine the best target market. Explain Identify the criteria you used to select the best target market. Explain why this criteria was selected over
Determine the best target market. Explain
- Identify the criteria you used to select the best target market. Explain why this criteria was selected over other options. Explain why this is the best target market.
Scenario 1
You run an in-home daycare in an affluent area of Chicago, IL.
Scenario 2
You are a member of the Google development team and have created a driverless car.
Scenario 3
You have designed a robotic assistant able to perform common household tasks
Scenario 4
You are a member of the Terrafugia development team and have created an affordable flying car.
Step by Step Solution
There are 3 Steps involved in it
Step: 1
Scenario 1 Inhome daycare in an affluent area of Chicago IL Target Market Affluent families with young children in the Chicago area Criteria 1 Income Level Affluent families are more likely to afford ...
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Step: 2
Step: 3
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Principles of Marketing
Authors: Philip Kotler, Gary Armstrong
14th Edition
132167123, 132997266, 9780132997263, 978-0132167123
