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Direct - response promotion usually relies on a ( n ) _ _ _ _ _ _ _ _ database to target specific prospects with
Directresponse promotion usually relies on an database to target specific prospects with specific interests.
Multiple Choice
enterprise relationship management
sales force management
customer relationship management
multidimensional preference
entityattributevalue model
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Fundamentals of Management
Authors: Robbins, DeCenzo, Coulter
7th Edition
132996855, 0-13-610982-9 , 9780132996853, 978-0-13-61098, 978-0136109822
