Dirty Bones London - American Restaurant & Cocktail Bar | Dirty Bones (dirty-bones.com)-

Marketing objective - Mention atleast 2 objectives (SMART). SWOT analysis Segmentation, targeting and positioning strategies- Link them to the marketing mix. Marketing Mix - Analyse and recommend marketing mixes appropriate to target segments and markets. Make sure you highlight a clear target market when you make a recommendation. Marketing Plan evaluation - Based on the marketing objectives set earlier, evaluate the marketing plan that you have considered here while comparing to other similar organisations in the market. Conclusion: The conclusion of the report should stem directly from and summarise the facts, statements, ideas and other findings provided in the main body of the report. Attention should be paid to the specific coursework guidelines. Extraneous observations and purely individual opinions should be excluded.