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discuss and analyse the key cultural and environmental issues which could influence a selected company's approach to digital marketing in the selected country. One should
discuss and analyse the key cultural and environmental issues which could influence a selected company's approach to digital marketing in the selected country. One should address the impact on strategy?
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Answer When considering a companys approach to digital marketing in a specific country its crucial to analyze the cultural and environmental factors that could influence its strategy Lets take the exa...
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International Marketing And Export Management
Authors: Gerald Albaum , Alexander Josiassen , Edwin Duerr
8th Edition
1292016922, 978-1292016924
