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Discuss and explain the effectiveness of the use of price as quality cue by marketers. Instructions: Introduction Body Conclusion Please add in text citations

Discuss and explain the effectiveness of the use of price as quality cue by marketers. 

Instructions:

Introduction

Body

Conclusion

 

Please add in text citations and very good, relevant and recent references

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Introduction Price is a fundamental component of marketing strategies often utilized as a quality cue by marketers to communicate value to consumers T... blur-text-image

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