Discuss how Crystal Pepsi might have avoided the failure with a better design effort, or, in the case of truly flawed designs, have refused to commercialize a truly flawed design.

Insight should be related to the topic

Should have supporting evidence and research to back up the feedback/insight submitted and demonstration of knowledge and familiarity to discussion industry/field being tackled.

- Use Operations Management/Supply Chain Management concepts and theories to solidify insight and feedback

- Citations should be provided, solid organization/structure of idea, usage, and grammar