Question
Discuss product development in terms of both product and service development i.e differences and similarities. What's the MVP (Minimum Viable Product) concept in product/service development
Discuss product development in terms of both product and service development i.e differences and similarities.
- What's the MVP (Minimum Viable Product) concept in product/service development and how does it apply when developing a service?
- Why product/service development is essential for the competitiveness of an organization?
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Step: 1
1 Product Development vs Service Development Differences Tangibility Products are tangible physical goods that customers can see touch or use such as smartphones or clothing Services on the other hand ...Get Instant Access to Expert-Tailored Solutions
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Step: 2
Step: 3
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Marketing Research
Authors: David A. Aaker, V. Kumar, Robert Leone, George S. Day
11th edition
978-8126563531, 8126563532, 978-1118156636
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