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Discuss the appropriateness (or not) of the goal of the firm. Goal of firm:Maximize shareholder wealth Discuss why this is a better measure than: a.maximizing

  1. Discuss the appropriateness (or not) of the goal of the firm.

Goal of firm:Maximize shareholder wealth

Discuss why this is a better "measure" than:

a.maximizing Earnings Per Share

b.Minimizing costs

c.Maximizing market share

d.Any others?

Discuss how this goal is consistent with "doing good".

Discuss how this goal might not be consistent with "doing good".What is the solution to this problem.

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