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Discuss the key project performance measures with reference to the aforementioned case (15 marks) CASE: To B or not to B: Etsy's decision whether to

Discuss the key project performance measures with reference to the aforementioned case (15 marks)

CASE: To B or not to B: Etsy's decision whether to re-incorporate as a public benefit corporation and maintain its B Lab certification

LINK: The CASE Journal, Vol. 15 No. 6, pp. 510-527. https://doi.org/10.1108/TCJ-06-2018-0069

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