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Discuss the meaning and practical application of Perceptual mapping in Business. In your discussion please ensure to include: 1. What is the meaning of Perceptual

Discuss the meaning and practical application of Perceptual mapping in Business.

In your discussion please ensure to include:

1. What is the meaning of Perceptual mapping in Business?

2. What are the 3 types of maps?

3. HowPerceptual mapping can be applied in Business?

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