1. Discuss the motivation Sears may have had for selling its Craftsman brand.
2. Describe your understanding of the contract dispute between Sears and One World. Who is suing who, what relief is being requested? Has there been a breach of the contractual agreement between the two companies?
3. One World's contract with Sears has been very lucrative in the past. In your opinion, what was One World's motivation seek to avoid or reduce its obligations under its contract with Sears?
4. The CEO often uses the Sears Holding Blog to discuss his take on issues effecting the company. In your opinion what was Lampert's motivation for this post?
5. The blog post includes an update stating that the matter has been resolved to the "mutual satisfaction of both parties" What do you think that this language means? What do you think of the actions of both companies in this dispute? Did either party act unethically? What concerns, if any, would you have if you were a shareholder or Sears? One World?