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Discuss why born-global strategies are more prevalent than gradual international strategies these days . Also, please discuss benefits and challenges of pursuing born-global internationalization strategies

Discuss why born-global strategies are more prevalent than gradual international strategies these days . Also, please discuss benefits and challenges of pursuing born-global internationalization strategies compared to gradual internationalization strategies .

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Bornglobal strategies where companies internationalize rapidly upon inception have become increasingly prevalent in todays globalized business landscape This shift can be attributed to several factors ... blur-text-image

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