Discussion 10.1: Company Finances Decisions regarding company finances must take into account three fundamental concepts, balancing short term and long term debt, the tradeoff between risk and return, and the choices they make having an impact on their flexibility and resilience. Answer the following questions: What role does the company's strategic plan play in the process of financial management? Does it ever make sense for a profitable company with positive cash flow to seek external financing? Why or why not? Do you have any good advice or suggestions on how to budget personal finances