Disney CEO Bob Iger unveils details on Disney+ streaming

https://www.youtube.com/watch?v=g46uMnmizv4

How Disney+ Became a Streaming Service Heavyweight WSJ https://www.youtube.com/watch?v=MVuBMhXhLks

In these two videos, Disney corporate officers discuss several aspects of organizational strategy about the launch of Disney+ and the landscape in 2021 Disney must navigate in a Covid-impacted entertainment world.

1) Choose one of the corporate strategies discussed,

2) Explain the strategy

3) Explain why you think Disney is using this strategy.

Incorporate the questions below into your answers.

A) Who is this strategy aimed at?

B) Why is this a good strategy or a bad strategy?

C) What advantages do you think Disney brings to streaming?