Question
Diverse product needs Sales Forecast Similar needs Secondary data Reference group Age . Internal search Sampling Primary data a) Expected Sales b) Heterogeneous market
Diverse product needs Sales Forecast Similar needs Secondary data Reference group Age . Internal search Sampling Primary data a) Expected Sales b) Heterogeneous market c) Friends & Family d) Memory search e) Demographic variable f) Homogeneous market g) Economic census report h) Observed and recorded 1) Representative unit
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Essentials of Accounting for Governmental and Not-for-Profit Organizations
Authors: Paul Copley
12th edition
0078025818, 978-0078025815
