Do a swot analysis about Cheesecake Factory

Write a three to four (2 - 3) page paper in which you: 1. Identify one major competitor for your selected business and justify your explanation.

2. Explain the strengths and weaknesses and justify your explanation.

3. Identify one (1) way in which the business can utilize its strengths and minimize its weaknesses to be competitive. Explain why you believe this would be effective.