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Most entrepreneurs don't get ideas for products and services from some flash of inspiration. The source of innovation is more like a flashlight. Imagine a Page - search party walking in the dark, shining lights, looking around, asking questions, and looking some more. "That's how most creativity happens," says business author Dale Dauten. "Calling around, asking questions, saying 'What if?" till you get blisters on your tongue. opportunities in them, ask yourself these questions: What do I want, but can never find? What product or service wou To look at problems and/or passions and see improve my life? What really irritates me, and what product or service would help? Keep in mind, however, that not all ideas are opportunities. If your idea doesn't meet anyone else's needs, the business won't succeed. You may have a business ide that is a good opportunity if: It fills customers' needs You have the skills and resources to start a business. You can sell the product or service at a price customers are willing and able to pay-and still make a profit. You can get your product or service to customers before your window of opportunity closes (before competitors with similar solutions beat you to the marketplace). keep the business going You can If you'd like to take a survey to find out if you might have the entrepreneurial spirit in your blood, go online to bdc.ca and search for Entrepreneurial Potential Self Assessment