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Dolls R Us sells three products in its retail stores: baby dolls, teenage dolls, and plush dolls. Results of the 4 th quarter are below:

Dolls R Us sells three products in its retail stores: baby dolls, teenage dolls, and plush dolls. Results of the 4th quarter are below:

Baby Dolls

Teenage

Plush

Total

Units sold

1,000

2,000

2,000

5,000

Revenue

$31,000

$43,000

$26,000

$100,000

Variable departmental costs

22,000

24,000

13,000

59,000

Direct fixed costs

5,000

4,000

3,000

12,000

Allocated fixed costs

6,000

7,000

7,000

20,000

Net income

($2,000)

$ 8,000

$ 3,000

$ 9,000

Demand of individual products is not affected by changes in other product lines. Prepare an incremental analysis to determine if baby dolls should be discontinued.

increased in profits if discontinued

$4,000

Drop in profits if discontinued

($6,000)

Drop in profits if discontinued

($4,000)

Increased in profits if discontinued

$5,000

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