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Domino conducted a survey to know customers' attitudes towards different marketing attributes and their purchase behaviors. Using the survey data, the marketing manager at Domino wants to know how much customers value the current pricing strategy (i.e., attribute importance) has a positive effect on the customer's purchase behavior. After regressing the importance of price (i.e., independent variable) on purchase frequency (i.e., dependent variable). Which of the following statements is correct? The regression equation can be written as Y=O+ 1X+ where X is the importance of price and Y is the purchase frequency. The importance of the price is the dependent variable. The purchase frequency is the independent variable. 0, the intercept of the regression equation represents the change in the mean value of dependent variable associated with a one-unit increase in the independent variable. When the R-square of the regression model is close to 0 , we can interpret that the value of current pricing strategy to a customer is a good predictor of his or her purchase behavior