Domino's Pizza You are given the following information regarding the company and its environment: It is the largest worldwide pizza chain It serves high calorie, high fat foods Current trend towards healthier lifestyles . There is high competition from other chains as well as independent pizza shops Current trend in many markets towards regional tastes . Has strong brand image Has quick service Has high employee turnover; no career path for employees Has decreasing domestic sales . Has increasing international sales New emerging markets where Domino Pizza has limited or no presence Has large menu selection . Has efficient supply chain New online and mobile technology impacting ordering and delivery methods Increase in labor and raw material prices Questions: 1. Classify the above information into strengths, weaknesses, opportunities and threats. 2. Draw a TOWS matrix and suggest possible future strategic choices for the company