DOMS Corporation, a once-thriving enterprise, is currently on the brink of bankruptcy due to a combination of internal mismanagement and external market challenges. Recognizing the need for strategic leadership, the board has hired you, a seasoned business consultant, to collaborate closely with the CEO in redefining the company's strategy and leadership approach.

1. Establishing the Basic Purpose of the Organization: Explain how the basic purpose of the organization can be established so that all stakeholders understand the bigger picture.

2. Macroanalysis of the Business Environment: As part of the repositioning exercise, demonstrate to the CEO the tools that can be used to perform a macroanalysis of the business environment.

3. Generic Competitive Strategy: The company needs to establish a generic competitive strategy. Explain to the CEO how a competitive strategy leads to competitive advantages. Secondly, demonstrate the three generic strategies described by Porter and share a brief explanation of each.

4. Leadership Style and Emotional Intelligence: Looking at leadership, the CEO is struggling with following a leadership style. Firstly, explain to the CEO why self-leadership matters and what the components of emotional intelligence, according to Goleman (1995) are. Then, select one leadership style and briefly explain it to the CEO.

5. Understanding Employee Motivation: The CEO pro-actively wants to work on becoming a better motivator. Explain to the CEO how he can determine what drives employees. Furthermore, explain a motivational strategy that can be applied to the job itself