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dont cut off answer Suppose Walker Publishing Company is considering bringing out a new finance textbook which would be expected to have projected revenues of

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Suppose Walker Publishing Company is considering bringing out a new finance textbook which would be expected to have projected revenues of $1 million per year. However, as a result of publishing and selling the new book the revenues of another book Walker currently publishes are expected to decline by $200,000 per year. The lost sales on the older book are li sunk cost and as such should not be considered in the analysis for the new book. True O False

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