Dream Home Solutions has been a successful small home$-$remodeling firm for years. The owner pays subcontractors slightly more than the usual rate for different tasks, reducing the company's gross margin. Dream Home rarely changes subcontractors, has relatively few complaints from home buyers, and is able to get quick responses from subcontractors when buyers do have problems. Dream Home is engaged in:

Multiple Choice

effective supply chain management.

C$2$C value$-$driven marketing.

a virtual monopoly.

value cocreation.

a traditional transactional orientation.