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During the 1 9 9 0 s , Eisner initially wanted to shut animation down but During the 1 9 9 0 s , Eisner
During the s Eisner initially wanted to shut animation down but
During the s Eisner initially wanted to shut animation down but
the primary opposition with VP Stan Kinsey who was a power rival that wanted to move away from paint cell animation to digital animation
the primary opposition to doing so cam from Roy Disney to whom Eisner felt beholden because he got him the CEO's position in the first place
the primary opposition with CFO Gary Wilson who saw tremendous opportunity with focusing on theme park expansions instead
the primary opposition with Chief Lieutenant Jeffrey Katzenburg who was driven to bring in George Lucas and the Star Wars brand
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