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. E Heston is a well-known branded chain of hotels which has an objective of rapid growth. Most of its hotels are in London where

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. E Heston is a well-known branded chain of hotels which has an objective of rapid growth. Most of its hotels are in London where it has a 2% market share. To what extent could an investor make a decision to buy shares in this chain of hotels on the basis of the data above? [20 marks]

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