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E18-12B Ralston Company reports the following operating results for the r August: Sales $350,000 (units 5,000); variable costs $250,000; and fixed costs Management is considering
E18-12B Ralston Company reports the following operating results for the r August: Sales $350,000 (units 5,000); variable costs $250,000; and fixed costs Management is considering the following independent courses of action to incre income. 1. Increase selling price by 10% with no change in total variable costs. 2. Reduce variable costs to 70% of sales
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