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Each day, Big Boat Flowers, a floral retailer, stocks fresh-cut calla lilies. Each flower costs $0.40 and sells for $1.00. Big Boat Flowers never reduces
- Each day, Big Boat Flowers, a floral retailer, stocks fresh-cut calla lilies. Each flower costs $0.40 and sells for $1.00. Big Boat Flowers never reduces the selling price. At the end of each day, any unsold calla lilies are given to a nearby church. Big Boat Flowers estimates daily demand characteristics as follows:
Demand (units) | Probability |
0 | 5% |
100 | 20% |
200 | 40% |
300 | 25% |
400 | 10% |
- How many calla lilies should Big Boat Flowers purchase each day to maximize expected daily operating income?
- What is the maximum amount of money that Big Boat Flowers should be willing to pay for an information system that reveals the exact demand for the day?
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