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Each of the following two companies/lines of business is the leader in its market. For each of these companies/LOB, identify and justify through an explanation.
Each of the following two companies/lines of business is the leader in its market. For each of these companies/LOB, identify and justify through an explanation.
The companies /LOB:
- YouTube
- Amazon Marketplace
- type of network effects impacting the business ( 0ne- sided, two-sided,...)
- the approach taken to reach this leadership position
- the approach that should be taken to maintain the leadership position
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Fundamentals of Financial Management
Authors: Eugene F. Brigham, Joel F. Houston
Concise 6th Edition
324664559, 978-0324664553
