Each person will individually develop their own strategic plan by choosing a public company of their choice (make sure there is plenty of public information available). Focus should be on using the concepts, tools and knowledge from the course and integrating previous course work to develop a strategic plan. The format is to be a paper no less than 6pages doublespaced and no more than 10pages in length in text (plus up to 3.5/4pages of charts/graphs) with a separate works cited sheet. 5-7 outside sources recommended.