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Each student will assume the role of a salesperson for the CanDo Laptop Company selling laptops to a small rm that wants to equip its

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Each student will assume the role of a salesperson for the CanDo Laptop Company selling laptops to a small rm that wants to equip its salesforce with laptop computers. In the previous meetings with the buyer she indicated that its salespeople need laptops that are easy to transport and allow salespeople to show multimedia segments during a sales dialogue. CanDo laptops excel in each of these areas. Objective: To help students understand how examples. anecdotes. comparisons. and analogies can be used effectively to make sales dialogue more interesting and understandable for the buyen 'I'Ip: A benet could be "XYZ copiers are the most dependable copiers on the market."I Directions: Identify one sales aid to use for each conrmed benet and explain how the sales aid would be used during a sales dialogue. Create examples. anecdotes, comparisons. and analogies to make this statement more interesting and understandable. Type your ideas for each element. Comment on at least one classmate answer. Discuss their best examples. anecdote. comparison. and analogy and reasons for the effectiveness of the students' suggestions. If you they did give good examples. tell them

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