Eastern Chemical Company produces three products. The operating results of the current year are: Sales Product Quantity A 1,400 B 7,000 700 Target Price $ 292.00 304.60 209.50 Actual Price $ 293.00 262.60 317.00 Difference $ 1.00 (42.00) $ 107.50 The firm sets the target price of each product at 150% of the product's total manufacturing cost. It appears that the firm was able to sell Product Cat a much higher price than the target price of the product and lost money on Product B. Tom Watson, CEO, wants to promote Product C much more aggressively and phase out Product B. He believes that the information suggests that Product C has the greatest potential among the firm's three products because the actual selling price of Product C was almost 50% higher than the target price, while the firm was forced to sell Product B at a price below the target price. Both the budgeted and actual factory overhead for the current year are $668,700. The actual units sold for each product also are the same as the budgeted units. The firm uses direct labor dollars to assign manufacturing overhead costs. The direct materials and direct labor costs per unit for each product are: Direct materials Direct labor Product A $ 57.00 27.00 Product B $ 121.40 19.00 $ 140.40 Product C $ 72.00 14.00 Total prime cost $ 84.00 $ 86.00 The controller noticed that not all products consumed factory overhead similarly. Upon further investigation, she identified the following usage of factory overhead during the year: Number of setups Weight of direct materials (pounds) Waste and hazardous disposals Quality inspections Utilities (machine hours) Total Product A 4 407 32 37 2,800 Product B 7 257 52 42 7,700 Product C 5 357 37 42 1,400 Total Overhead $ 9,700 154,000 350,000 82,000 73,000 $ 668,700 3. What is the new target price for each product based on 150% of the new costs under the ABC system? Compare this price with the actual selling price