Ebony I'm not convinced. Rachel I think I'm with Ebony on this. Unrelated What makes you think unrelated diversification is the way to go? We are all heavily invested in this company and that opens us to more risk if trends shift or we make some mistake. We have a strong balance sheet so we could easily try our Smy hand at something else to challenge our strong management skills. We can do operations and marketing well, so we can basically make and sell just about anything