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E-commerce Experiment Task 1 E-commerce technologies provide 8 unique features that have impacted the conduct of business. These unique dimensions of e-commerce technologies suggest many

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E-commerce Experiment Task 1 "E-commerce technologies provide 8 unique features that have impacted the conduct of business. These unique dimensions of e-commerce technologies suggest many new possibilities for marketing and selling-a powerful set of interactive, personalized, and rich messages are available for delivery to segmented, targeted audiences." Figure: Unique Features of E-commerce Technology ubiquity Richness Global reach E-commerce interactivity Universal Standards information Social i Re rsonalization density Technology Customization Copyright @ 2018 Kenneth C. Laudon and Carol Guercio Traver Choose an existing e-commerce business and describe how it made use of these unique features. *For example: for ubiquity: Tabao, has both an app and a website. People can access it everywhere whether they are on the subway or at home. * You explain in short how each of these features is being used by the e-commerce business you choose Maximum 2 pages

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