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Elite Tutors offers private tutoring sessions. Each session lasts 2 hours. The company anticipates 2,000 sessions annually. They have invested $1,200,000 in their facilities and

Elite Tutors offers private tutoring sessions. Each session lasts 2 hours. The company anticipates 2,000 sessions annually. They have invested $1,200,000 in their facilities and aim for an ROI of 20%. The budgeted costs for the coming year are shown below:

Cost ItemPer Session ($)Total ($)
Direct Materials (Books, etc.)510,000
Direct Labor (Tutors)4080,000
Variable Overhead1020,000
Fixed Overhead-200,000
Variable Selling & Admin Expenses510,000
Fixed Selling & Admin Expenses-100,000

Required:

  1. Calculate the total cost per session.
  2. Determine the desired ROI per session.
  3. Compute the target price per session.

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