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Elizabeth Bailey is the owner and general manager of Princess Brides, which provides a wedding planning service in Southwest Louisiana. She uses radio advertising to

Elizabeth Bailey is the owner and general manager of Princess Brides, which provides a
wedding planning service in Southwest Louisiana. She uses radio advertising to market
her business. Two types of ads are available - those during prime time hours and
those at other times. Each prime time ad costs $390 and reaches 8,200 people, while
the off - peak ads each cost $240 and reach 5,100 people. Bailey has budgeted 1,800
per week for advertising. Based on comments from her customers, Bailey wants to
have at least 2 primetime ads and not more than 6 off - peak ads.
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