Question
Elizabeth Burke has asked you to do some preliminary analysis of the data in the Performance Lawn Equipment database. First, she would like you to
Elizabeth Burke has asked you to do some preliminary analysis of the data in the Performance Lawn Equipment database.
- First, she would like you to edit the worksheets Dealer Satisfaction and End-User Satisfaction to display the total number of responses to each level of the survey scale across all regions for each year.
- Second, she wants a count of the number of failures in the worksheet Mower Test.
- Next, Elizabeth has provided you with prices for PLE products for the past 5 years:
Year | Mower Price ($) | Tractor Price ($) |
2010 | 150 | 3,250 |
2011 | 175 | 3,400 |
2012 | 180 | 3,600 |
2013 | 185 | 3,700 |
2014 | 190 | 3,800 |
- Create a new worksheet in the database to compute gross revenues by month and region, as well as worldwide totals, for each product using the data in Mower Unit Sales and Tractor Unit Sales.
- Finally, she wants to know the market share for each product and region based on the PLE and industry sales data in the database.
- Create and save these calculations in a new worksheet. Summarize all your findings in a report to Ms. Burke.
.
Assignment 3:
PLE originally produced lawn mowers, but a significant portion of sales volume over recent years has come from the growing small-tractor market. As we noted in Module 2, PLE sells their products worldwide, with sales regions including North America, South America, Europe, and the Pacific Rim.
Three years ago a new region was opened to serve China, where a booming market for small tractors has been established. PLE has always emphasized quality and considers the quality it builds into its products as its primary selling point. In the past 2 years, PLE has also emphasized the ease of use of their products.
Before digging into the details of operations, Elizabeth Burke wants to gain an overview of PLEs overall business performance and market position by examining the information provided in the database.
Specifically, she is asking you to construct appropriate charts for the data in the following worksheets and summarize your conclusions from analysis of these charts.
- Dealer Satisfaction
- End-User Satisfaction
- Complaints
- Mower Unit Sales
- Tractor Unit Sales
- On-Time Delivery
- Defects after Delivery
- Response Time
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