Elon Musk has always been controversial. His behavior resulted in him stepping down as the chairman of Telsa Motors and a $20 million fine to the SEC for insider trading violations. What behaviors should have been identified as creating operational risk to Tesla Motors? What should have been done to mitigate the risk he posed to the company? How did of a role does social media play in identifying and mitigating operational risk based on loss related to internal and external events?