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Englewood Company has an opportunity to produce and sell a revolutionary new smoke detector for homes. To determine whether this would be a profitable venture,
Englewood Company has an opportunity to produce and sell a revolutionary new smoke detector for homes. To determine whether this would be a profitable venture, the company has gathered the following data on probable costs and market potential:
a New equipment would have to be acquired to produce the smoke detector. The equipment would cost $ and be useable for years. After years, it would have a salvage value equal to of the original cost.
b Production and sales of the smoke detector would require a working capital investment of $ to finance accounts receivable, inventories, and daytoday cash needs. This working capital would be released for use elsewhere after years.
c An extensive marketing study projects sales in units over the next years as follows:
Year Sales in Units
d The smoke detectors would sell for $ each; variable costs for production, administration, and sales would be $ per unit.
e To gain entry into the market, the company would have to advertise heavily in the early years of sales. The advertising program follows:
Amount of Yearly Year Advertising
$
$
$
f Other fixed costs for salaries, insurance, maintenance, and straightline depreciation on equipment would total $ per year. Depreciation is based on cost less salvage value.
g The companys required rate of return and tax rate are both
Required:
Compute the net cash inflow cash receipts less yearly cash operating expenses anticipated from the sale of the smoke detectors for each year over the next years.
Using the data computed in above and other data provided in the problem, determine the net present value of the proposed investment. Would you recommend that Englewood Company accept the smoke detector as a new product?
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