Eric buys companies that are small or companies in financial trouble He helps these turn around and develop a competitive advantage. The company that recently purchased is called Your Way. Inc The company sells men's clothing and accessories. Your way keeps the sewing machines for clothes manufacturing at separate production facility so that the stone location space can be reserved for display and selling. After looking over the different products available, Eric realized that the company's previous owner was not aware of the product life - cycle because the company kept interns that were obviously too old and out of date Also, because of the high turnover, employees did not have good knowledge of the differ product lines and did not know the difference between a product line and a product mix. To move the company forward, Eric thought of the following two measures: first, developing a new product to incorporate into the product mix. and second, eliminating the out-of-date products. Refer to Your Way. Inc. If Eric wanted 10 develop a new product he would begin with concept testing. screening. product analysis. idea generation. marketing analysis. Joe and his father. Paul have worked as crane operators for Crain's United for the past sixteen years. Joe and his dad belong to the same trade union, and they 've noticed how things have changed over the yean -especially the declining membership m the union. Paul has seen many changes over the y ears m union-management relationships the increasing role that government plays through legislation Paul often tells stories about how aspects of working Uno have evolved from what they used to be when he first joined the union. Poor working conditions, the absence of a minimum wage, and the lack of employer-provided security are now mostly things of the past Paul hopes, for the sake of the worker, that the situation continues to improve. Every time Joe hears about Paul's experiences, he is comforted that his active involvement in the union is not in vain and that his struggle for workers' rights will have beneficial results. Refer to Crain's Untied. Inc. As Paul discusses union developments over the years, he might identify the as the first major piece of legislation to secure rights for unions Norris-LaGuardut Act National Labor Relations Act Fair Labor Standards Act Labor-Management Relations Act Landrum-Griffin Act
