Question
eturn on Investment The Walt Disney Company has four profitable business segments, described as follows: Media Networks: The ABC television and radio network, Disney channel,
eturn on Investment The Walt Disney Company has four profitable business segments, described as follows: Media Networks: The ABC television and radio network, Disney channel, ESPN, A&E, E!, and Disney.com Parks and Resorts: Walt Disney World Resort, Disneyland, Disney Cruise Line, and other resort properties Studio Entertainment: Walt Disney Studios, which releases films by Pixar Animation Studios, Marvel Studios, Disney/Lucasfilm, and Touchstone Pictures Consumer Products: Character merchandising, Disney stores, books, and magazines Disney recently reported sector income from operations, revenue, and invested assets (in millions) as follows: Income from Operations Revenue Invested Assets Media Networks $7,321 $21,152 $29,887 Parks and Resorts 2,663 15,099 23,335 Studio Entertainment 1,549 6,988 15,155 Consumer Products 1,356 4,274 7,526 a. Use the DuPont formula to determine the return on investment for the four Disney sectors. Round whole percents to one decimal place and investment turnover to two decimal places. Profit Margin Investment Turnover ROI Media Networks % % Parks and Resorts % % Studio Entertainment % % Consumer Products % % b. How do the four sectors differ in their profit margin, investment turnover, and return on investment? has the highest profit margin, while has the lowest profit margin. has the highest return on investment, while has the lowest return on investment.
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