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evaluate levis strategy for the silver tab brand.is the strategy likely to succeed? does it meet the concerns of younger buyers? how does silver tab
evaluate levis strategy for the silver tab brand.is the strategy likely to succeed? does it meet the concerns of younger buyers? how does silver tab compare with the competition?
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Contemporary Marketing
Authors: Louis E Boone, David L Kurtz
14th Edition
032458203X, 978-0324582031
