Evaluate the positionina of the following screen shot.

Contractors know every second not mowing is a lost opportunity. and training your crew on now equipment can cause unnecessary setbacks in time and money. $q,$

MAXIMIZE YOUR EFFICIENCY with the Toro PROLINE mid$-$size mowers. Not only will your crew be mowing in no time with easy$-$to$-$learn controls, but you'tl also enjoy top$-$line reliability and professionat cutting performance.

YOU'LL LOVE THE COIVENIENCE of the $2-$wheet sulky, which rotates $360$ and simply folds away when not in use: no more attaching and removing when traileringl Sold separately.

AND YOU CAN REST EASY knowing that Toro stands behind its mowers with a $3-$year, $750-$hour warranty.

$18.$ Which of the positioning methods best fits this advertisement? $($Highlight one answer$)$

a$.$ Value Proposition

b$.$ Salient Attributes

c$.$ Symbols

d$.$ Competition

Explain your answer using course concepts: