Question
Evaluate the social media of Costco only for the SWOT sections. Provide a minimum of three bullets for each of the SWOT categories. Strengths What
Evaluate the social media of Costco only for the SWOT sections. Provide a minimum of three bullets for each of the SWOT categories.
Strengths
What are the social media advantages for Costco? Strengths are internal and can be controlled by the company.
Weaknesses
What are the areas to improve Costco social media? Weaknesses are internal and can be controlled by the company.
Opportunities
Where can Costco grow for social media marketing? Opportunities are external from the company.
Threats
What are the risks and barriers? Threats are external and cannot be controlled by Costco.
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Business research methods
Authors: William G Zikmund, Barry J. Babin, Jon C. Carr, Mitch Griff
8th Edition
978-032432062, 0324320620, 1439080674, 978-1439080672
