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Exercise 10 Choose an existing firm in the market that belongs to any of the 4 market structures and prepare the firm analysis including but
Exercise 10 Choose an existing firm in the market that belongs to any of the 4 market structures and prepare the firm analysis including but not limited to the following components: Name of the Firm I1. Vison, Mission. Goals and Core Values III. Brief History IV. SWOT-PESTLE Analysis V. Market Analysis (based on market structure where the firm belongs) A. Product and Major Competing Product(s) and firms B. Pricing Strategies C. Non-Price competition strategies D. Marketing Strategies VI. Corporate Social Responsibility (relate to which of the SDGs the CRS is contributing to) VII. Conclusion and Learnings VIII. References
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