Exercise 12-15 Dropping or Retaining a Segment [LO12-2]

Thalassines Kataskeves, S.A., of Greece makes marine equipment. The company has been experiencing losses on its bilge pump product line for several years. The most recent quarterly contribution format income statement for the bilge pump product line follows:

Thalassines Kataskeves, S.A. Income StatementBilge Pump For the Quarter Ended March 31
Sales				$	490,000
Variable expenses:
Variable manufacturing expenses	$	137,000
Sales commissions		40,000
Shipping		18,000
Total variable expenses					195,000
Contribution margin					295,000
Fixed expenses:
Advertising (for the bilge pump product line)		24,000
Depreciation of equipment (no resale value)		113,000
General factory overhead		30,000	*
Salary of product-line manager		128,000
Insurance on inventories		13,000
Purchasing department		55,000
Total fixed expenses					363,000
Net operating loss				$	(68,000	)

*Common costs allocated on the basis of machine-hours.

Common costs allocated on the basis of sales dollars.

Discontinuing the bilge pump product line would not affect sales of other product lines and would have no effect on the companys total general factory overhead or total Purchasing Department expenses.

Required:

What is the financial advantage (disadvantage) of discontinuing the bilge pump product line?