Question
Exercise 13-2 (Algo) Dropping or Retaining a Segment [LO13-2] The Regal Cycle Company manufactures three types of bicyclesa dirt bike, a mountain bike, and a
Exercise 13-2 (Algo) Dropping or Retaining a Segment [LO13-2]
The Regal Cycle Company manufactures three types of bicyclesa dirt bike, a mountain bike, and a racing bike. Data on sales and expenses for the past quarter follow:
Total | Dirt Bikes | Mountain Bikes | Racing Bikes | |
---|---|---|---|---|
Sales | $ 932,000 | $ 270,000 | $ 405,000 | $ 257,000 |
Variable manufacturing and selling expenses | 461,000 | 111,000 | 199,000 | 151,000 |
Contribution margin | 471,000 | 159,000 | 206,000 | 106,000 |
Fixed expenses: | ||||
Advertising, traceable | 69,600 | 8,500 | 40,500 | 20,600 |
Depreciation of special equipment | 43,700 | 21,000 | 7,300 | 15,400 |
Salaries of product-line managers | 115,100 | 40,200 | 38,200 | 36,700 |
Allocated common fixed expenses* | 186,400 | 54,000 | 81,000 | 51,400 |
Total fixed expenses | 414,800 | 123,700 | 167,000 | 124,100 |
Net operating income (loss) | $ 56,200 | $ 35,300 | $ 39,000 | $ (18,100) |
*Allocated on the basis of sales dollars.
Management is concerned about the continued losses shown by the racing bikes and wants a recommendation as to whether or not the line should be discontinued. The special equipment used to produce racing bikes has no resale value and does not wear out.
Required:
1. What is the financial advantage (disadvantage) per quarter of discontinuing the Racing Bikes?
2. Should the production and sale of racing bikes be discontinued?
3. Prepare a properly formatted segmented income statement that would be more useful to management in assessing the long-run profitability of the various product lines.
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