Exercise 4-19A (Algo) Using common size statements and ratios to make comparisons LO 4-8 The following information is available for the Memphis and Billings companies: Sales Memphis $ 958,000 Billings $ 1,154,240 pk Cost of goods sold Operating expenses Total assets 644,000 234,000 1,380,000 729,000 Stockholders' equity 324,000 330,620 1,490,000 314,000 Required: a. Prepare a common size income statement for each company. b. Compute the return on assets and return on equity for each company. c. Which company is more profitable from the stockholders' perspective? d. One company is a high-end retailer, and the other operates a discount store. Which is the discounter? Complete this question by entering your answers in the tabs below.